Jay Schwedelson
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Jay Schwedelson

Marketing & Entrepreneurship
Founder of SubjectLine.com and Guru Events. President and CEO of Outcome Media. Expert on Direct Marketing.

Jay Schwedelson is a highly sought-after speaker known for using his straightforward and energetic style to present actionable, data-driven marketing best practices. He has keynoted and presented for more than 50 organizations across industries on how to implement impactful email marketing, content marketing and event marketing that matters. Jay has previously spoken at as a wide variety of organizations across multiple industries including INBOUND, Harvard Business School, MarketingProfs, ASAE, ANA, and the American Marketing Association.

Jay Schwedelson is one of the top marketing experts in the U.S. His guiding philosophy centers on providing the latest, research-backed knowledge and best practices to marketers of all sizes and industries. Recently, he launched a new podcast on this topic called “Do This, Not That!” which quickly shot to the top of the national charts for marketing podcasts.

Jay gained much of this expertise as the founder of SubjectLine.com, the leading free subject-line rating tool ranked in the top 1% of all websites worldwide. Having led SubjectLine.com through the testing of more than 15 million subject lines, Jay uses his knowledge to guide organizations across multiple industries on how to implement impactful email marketing.  

Jay is also the president and CEO of Outcome Media, a multi-brand marketing services company with a portfolio which includes three organizations: 1) Outcome Media, the leading demand generation agency for many of largest brands in the world, 2) Subjectline.com, and 3) GURU Events, which puts on the GURU conference, the world’s largest email marketing event, as well as other major marketing events which attract more than 30,000 attendees annually.

Jay is a recipient of the MCNY Silver Apple, the most prestigious marketing award. His companies execute over 40,000 marketing campaigns annually for many of the world’s most iconic and successful brands. Jay been named to Crain’s Top 100 Industry Leaders for 10 consecutive years and was recently inducted into the Hall of Fame at his alma mater, University of Florida College of Journalism and Communications, in recognition of career excellence.

Recent feedback on Jay’s sessions from organizers and attendees:

“Over a fast-paced hour, Jay provided relevant and current data and tips for marketing through masterful storytelling. He knows his topic well and delivers his message with an easy and self-effacing style. Audience members walked away smiling and armed with dozens of practical tips and tactics for improving their email marketing performance. It was ‘just what the doctor ordered’ for this healthcare marketing conference.” --Kathy Divis, President, Greystone.Net, and Program Chair, 26th Annual Healthcare Internet Conference

“BEST session so far. So much information was provided that I can bring back with me and use TODAY. I wish all sessions were this action-packed.” INBOUND session participant

“Literally one of the best presentations I’ve ever attended - I learned a lot AND laughed! Thank you!” --American Marketing Association attendee

“Jay's knowledge and wisdom on email marketing far surpasses that of anyone in the industry.  He took the time to share his expertise during a virtual session to hospitality professionals, and the reviews were TREMENDOUS.  What was particularly valuable is the data he uses on tracking metrics like open rates and subject lines.  Not only is he thoroughly entertaining, you leave his presentations with a notebook filled with ideas, tips and tricks to implement on your next email campaign.” Melissa Hansen, Private Club Membership

“I vote for Jay Schwedelson as guest of the year! He was smart, funny, and professional all wrapped into one giant package. Our listeners enjoyed his topic knowledge as well as his gift to get his information across to our audience. Three cheers for Jay...hip hip hooray!!” Diana Hoskins, Social Media Coordinator, The Fitness Business Podcast

"Interviewing Jay at Vendasta's Conquer Local Connect event was undoubtedly a significant milestone in my career. Jay's profound knowledge and expertise left a lasting impression on our attendees, and they simply adored him. Moreover, I was impressed with how skillfully he customized his presentation to cater to the interests and needs of our audience, making the entire experience a breeze." Vishal Teckchandani, Content Marketing Specialist, Vendasta

Speaking Fee
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Travels from
Florida
Languages Spoken
English
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